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Pippa O’Connor to open POCO store in Dundrum Town Centre

Pippa O’Connor is set to open a POCO store in Dundrum Town Centre.

The pop-up will open on the 10th of March, and unlike her previous pop-ups, it will stay open for six weeks.

The fashionista has opened two pop-ups shops recently, one in House Limerick and one in the Radisson Blu Hotel in Dublin – but they were only opened for a weekend.

Poco: A Poco pop-up store will take place in Dundrum for 6 weeks | VIPIRELAND.COM

The mother-of-two launched her jeans brand in November 2016 with thousands racing to her website to snap up a pair.

“I don’t know how far I want to go with it, but I really want to nail denim,” she said.

She told the Irish Daily Mail, “I live in my jeans – it’s my uniform – and I always wanted to do something like this.”

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